MERXI Brand Book

Official source of truth

Build MERXI
with precision.

Approved identity files and implementation-ready foundations. Use the current version for App, Web, and X.

CurrentVersion 1.2Updated 02 Sep 2026

Identity exports

Logo system

Download all
Wave-M · Multicolor
Wave-M · MulticolorPrimary digital markSVG
Wave-M · Black
Wave-M · BlackOne-color production markSVG
Wave-M · White
Wave-M · WhiteReversed production markSVG
Lockup · Multicolor
Lockup · MulticolorPrimary horizontal lockupSVG
Lockup · Black
Lockup · BlackOne-color horizontal lockupSVG
Lockup · White
Lockup · WhiteReversed horizontal lockupSVG

Asset library

Approved files

Usage README
FoundationsJSON

Design Tokens

Color, typography, number, spacing, grid, and radius tokens in DTCG-compatible structure.

Download
FoundationsCSS

CSS Variables

Implementation-ready custom properties for web product and campaign work.

Download
PhotographyPNG

Bright Participation

Primary art-direction reference: warm daylight, active device use, and clear negative space.

Download
SocialPNG

Matchday Arrival

1080-square event opener with approved headline, match context, and decimal-odds treatment.

Download
SocialPNG

Price Movement

A factual market-update composition built around one named selection and one evidenced shift.

Download
SocialPNG

Product Moment

Bright participation photography with a disciplined App and Web product message.

Download
SocialPNG

Pearl Spectrum

Master-brand direction using the approved blue, aqua, gold, and orange signal language.

Download
01

Master first

Use the supplied Wave-M path. Never rebuild it from screenshots or generated imagery.

02

Bright always

Warm white leads. Ink supports type and never becomes the environment.

03

One focal point

Build energy through line, shift, and scale—not rings, portals, or decorative clutter.